Online behaviour

Be Relevant

Have you ever Googled yourself? If so, did the results surprise you? Maybe there are others who share your name or, maybe, you don’t even appear at all. Either way, if you are not easily recognizable on the web, you are virtually invisible.
One way to make sure your name is not lost in the sea of search engine results is to create your own website, with your own name in the URL. When optimized effectively, your site should be the first to appear. That way, you can control what the viewer sees when they search for you online.
In addition, you should cast your online profile throughout the Internet. Make sure you create profiles on all the major social networking sites, including Facebook, Twitter and LinkedIn. In addition, consider creating a Google profile, not to be confused with Google’s social networking site Google+, and getting listed on sites that act as digital white pages, such as Spokeo. 

Brand Yourself

So, you’ve now established your online presence. What’s special about you? Let the world know. Is it your awesome ability to manage high-profile projects? Your creative problem-solving techniques? Your fascination with foreign films? Whatever it is that makes you unique and marketable to potential employers, make sure that it is prevalent across all your online profiles.
Keep your messaging consistent. When others visit your profiles, they should be able to “see” the same personality. Know what type of company culture most correlates with your personality and create your online presence to complement that.